A strategic partnership has been formed between telecom and DSP giants. Boomplay Nigeria and Airtel Nigeria will now begin offering their subscribers affordable streaming.
Airtel has created a Streaming Data Plan for its users that give 500MB of exclusive data for spending on Boomplay, and it costs N100. Users are to dial *141# to activate this plan.
Oladele Kadiri, General Manager, Boomplay Nigeria, said at the presentation, “We are very optimistic about the partnership with Airtel, which will enhance music streaming and downloading for our users, through affordable data packages, while also cementing the business relationship between the two companies.”
Airtel Nigeria’s Chief Commercial Officer, Dinesh Balsingh, added “At Airtel, we are always exploring opportunities that will make life better and more enjoyable for our valued customers. With this partnership with Boomplay, music lovers need not worry about (the) exorbitant streaming cost as we have simplified the experience and made it much more affordable for everyone.”