Chartmetric, a music data analytics firm that launched a metric that measures the performances of artists across several streaming platforms (video and audio) in 2019, has now added eight (8) new platforms to the metric.
The Cross-Platform Performance (CPP) metric added Boomplay, Pandora, Amazon Music, Shazam, TikTok, Twitch, radio airplay, and additional playlists from Spotify, YouTube, Deezer, and co.
The addition of Boomplay, Africa’s largest streaming platform, will significantly boost the CPP of African artists.