Linktree has achieved a new milestone; more than 50 million users. They describe all users – people, musicians, and companies – who use the smart-link platform as ‘Linkers’
Linktree’s community has steadily grown over the years: TechCrunch reported that the smart-link platform reached 41 million linkers in December 2023, thus, averaging 1.8 million net new linkers every month since then.
The company also announced a new music campaign using Linktree’s platform. The customisable themes were launched with Billie Eilish’s Hit Me Hard and Soft album marketing campaign, which her fans can use for their Linktree profiles. There are two themes; The Superfan theme can only be unlocked with a code sent out to people who sign up for Eilish’s mailing list from her Linktree profile.
