The Music In Africa Conference for Collaborations, Exchange and Showcases (ACCES) is calling on musicians, producers, sound engineers and those interested in professsional music production to participate in the ACCES 2021 workshops, scheduled for 26 and 27 November in Johannesburg, South Africa.

NOTE: Participants will first need to register for ACCES 2021 before they can register for the workshops. ACCES 2021 registration is mandatory and on a first-come, first-served basis. African delegates register for free. Register here.

Once registered for ACCES 2021, workshop participants can register here.

The ACCES 2021 workshop programme will be as follows:

Music Production Essentials 

Date and time: Friday 26 November (10am to 5pm) and Saturday 27 November (2pm to 5pm)

Venue: Sci-Bono Discovery Centre, Johannesburg

Presented by: Reeperbahn Festival International

Overview: This two-day workshop will be steered by producer and musician 37mph and singer, songwriter and producer Muzi, who will share their production skills on beatmaking, music arrangement, DAWs, plugins and more. The workshop is designed for both aspiring and established producers who want to improve their knowledge of music production.

Taking Your Music to the Stores – The Importance of Metadata 

Date and time: Saturday 27 November (10am to 11am)

Venue: Sci-Bono Discovery Centre

Presented by: Ditto Music

Overview: Ditto Music regional manager for Africa Wendy Verwey Bekker will teach participants how to be efficient in digital music distribution with a focus on metadata when releasing their music on DSPs.

Songwriting, Release Strategies and Touring Tips

Date and time: Saturday 27 November (11am to 12pm)

Venue: Sci-Bono Discovery Centre 

Overview: Join prolific artist manager, booking expert, promoter, creative producer and consultant Jess White from Akum Agency as he talks about release strategies, management, touring and other elements that contribute to the success of independent aritsts.

How to Build a Music Brand That Is True to Your Sound

Date and time: Saturday 27 November (12pm to 1pm)

Venue: Sci-Bono Discovery Centre

Presented by: Reeperbahn Festival International 

Overview: Hip hop artist Gigi Lamayne and artist manager Cuthbert Ndlovu will take indie musicians through the steps of creating a brand that resonates with audiences. The facilitators will also speak about partnerships and sponsorship deals that can create added revenue streams for musicians.


ACCES is a pan-African trade event for music industry players to exchange ideas, discover new talent and create business linkages. ACCES is held in a different African city every year, attracting active music industry players from across the globe. ACCES is organised by the Music In Africa Foundation, a non-profit and pan-African organisation, in partnership with Siemens Stiftung, Goethe-Institut, Reeperbahn Festival, Ditto Music, SACEM, Pro Helvetia and Tuerk Music.

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